Are you looking to improve your digital marketing skills, or allow your business to benefit from an enhanced digital marketing strategy?
Would new digital marketing skills help you to gain a new role within the organisation you currently work for, or begin a new career in this lucrative sector?
Digital marketing holds a wealth of opportunities for businesses and the self-employed to increase their turnover and keep up with ever-changing trends, as well as providing unlimited career options for those who possess these increasingly in-demand skills.
Digital marketing holds a wealth of opportunities for businesses and the self-employed to increase their turnover and keep up with ever-changing trends, as well as providing unlimited career options for those who possess these increasingly in-demand skills.
What to Expect
Skills Bootcamps in Digital Marketing for Creatives are free to the learner, flexible courses of up to 10 weeks, giving people the opportunity to build up sector-specific skills and fast-track to an interview with an employer.
The Skills Bootcamps are fully funded for learners and are part of the Government’s Lifetime Skills Guarantee, helping everyone gain skills for life. They are designed to help teach and strengthen skills for anyone who wants to increase their business activity, up-skill in their current role, or gain vital skills to secure a new position. Learners living in the Cambridgeshire and Peterborough Combined Authority areas are all eligible to apply for the Skills Bootcamps, with the in-person sessions being held in local locations.
Format of course and dates:
Skills Bootcamps – Digital Marketing for Creatives will cover:
- Masterclass 1 – Introduction to Digital Marketing – 10/03/2025 – 9.30-3.30
- Masterclass 2 – Buyer Personas and Creating Trust with your Audience – 17/03/2025 – 9.30-3.30
- Masterclass 3 – Building A Brand with Values – 24/03/2025 – 9.30-3.30
- Masterclass 4 – Social Media Platforms – 31/03/2025 – 9.30-3.30
- Masterclass 5 – Creating A Social Media Content Plan 07/04/2025 – 9.30-3.30
- Masterclass 6 – Reels & Video Content – 14/04/2025 – 9.30-3.30
- Masterclass 7 – Utilising AI – 22/04/2025 – 9.30-3.30
- Masterclass 8 – GDPR & Data Handling Techniques – 28/04/2025 – 9.30-3.30
- Masterclass 9 – SEO and Copywriting – 06/05/2025 – 9.30-3.30
- Masterclass 10 – Planning for the Future – 12/05/2025 – 9.30-3.30
NB All masterclasses are online sessions
Who are Skills Bootcamps – Digital Marketing for?
This course is for anyone from any background and stage in their life who wants to improve their knowledge and skills in digital marketing. This could include people starting their own business or employees looking to build their skillset within their current role or boost their CV to improve their employability.
Eligibility
Learners must either currently work or intend to work within Cambridge and Peterborough on completion of the Skills Bootcamps. They must be 19 years or above and to have not completed any other Skills Bootcamps starting within the current financial year.
