YTKO provides innovative, award-winning business and finance support for start-ups and for growth-ambitious SMEs in both the public and private sector. We are now looking for exceptional people for a significant expansion of our team in the Cambridge and Peterborough region following a high-profile contract win.
Our success is down to the business credibility of our teams. Our Marketing Manager must possess strategic capabilities as well as proven expertise across all marketing communications tactics both off and online. You’ll be at the forefront of driving engagement in our service and a central part of the local team, working closely with our national team, and managing a digital marketer and an external PR supplier.
You will be responsible for developing compelling value propositions, building on all the existing expertise the company has of engaging markets, and of providing high quality business growth support. These will be at the heart of the fully integrated marketing communications plan you’ll create, which needs to cover stakeholders, referral partnerships, and most importantly, the different segments and sectors within our target audience of ambitious growth-focused SMEs.
In addition to executing the plan, you’ll be managing, analysing, monitoring and reporting regularly on marketing budget spend and the outcomes from demand generation activities, in terms of pipeline numbers, profile and quality, and formal enrolment into the programme, adjusting the marketing mix and volume as required on an ongoing basis.
This role is for someone who is a real hands-on self -tarter, with great interpersonal skills. You’ll be an enthusiastic, highly motivated, entrepreneurial team player, well organised, confident and articulate. You’ll really enjoy being part of a cohesive, focused team and be driven by achieving high quality results, working at pace, hands-on in a fast-moving environment – being as entrepreneurial as our clients. Personal and cultural fit, and future potential, are every bit as important as your track record.
Experience of running your own business and Chartered Marketing status will be a key asset.
Interested? Download, complete and send the Application and Equal Opportunities forms to us. There is no closing date, we will interview and make appointments as soon as we find excellent candidates.
£50,000 - £55,000
Full time, permanent. Initially home-based then a combination of home and office working.
December 31, 2020 12:00 am
Please send completed applications to: