YTKO supports businesses through the whole cycle of growth, from pre-start and start-up to sustainability and growth, via a blend of branded services. We have secured funding to deliver growth support to SME businesses in the Solent Local Enterprise Partnership (LEP) region along with a generous grant programme that successful clients can use for the purchase of new equipment, expertise and services as part of their ambitious growth plans. Our services in this contract will be offered under our GetSet Accelerate Solent brand and funded by the European Regional Development Fund (ERDF).
GetSet Accelerate Solent is a specialist service tailored for small businesses with the potential and ambition for sustainable growth. It helps SMEs overcome the two biggest barriers to growth – generating sufficient profitable customers and accessing growth finance.
We are looking for a Marketing Advisor/Manager – Solent to join our team, who will be responsible for delivering the marketing plan. They should have excellent writing and communication skills, have a good eye for effective design, and be skilled across a wide range of media, with an understanding of how to reach and influence business audiences. The successful candidate will have a well-developed knowledge of both digital and traditional marketing, including skills in managing, creating and developing online marketing channels.
Digital campaigns are a key aspect of our marketing approach, from lead generation to client support and training, the role of will be instrumental in delivering these channels. Additionally, you will be involved in the delivery of offline promotional activities including events/webinars and have responsibility for the design and delivery of marketing training to clients.
You will also be responsible for promoting our grant programme to suitable businesses utilising the marketing mix for optimum impact and using market research techniques and content creation to drive successful lead generation. You will also help clients utilise the right marketing strategies to strengthen their bids for grant support, in line and compliant with YTKO’s grant management procedures.
As part of our small and busy team, you may be called upon to deputise for the Programme Director and to build and maintain effective relationships with network of stakeholders, referral partners, influencers, service providers, business networks and organisations of all kinds across the public and private sectors. Reporting to the Programme Director, this role will also have a ‘dotted line’ reporting responsibility to the YTKO Marketing Director.
If this sounds like you, please complete our Application and Equal Opportunities form using the Apply Online button. There is no closing date for this vacancy, we will start interviewing as soon as good candidates appear. We envisage a start date as soon as is possible for the right candidate.
YTKO has a strong value set to which all our team have contributed to and demonstrate on a daily basis. We welcome applications from all candidates fulfilling the job requirements, regardless of race, age, gender, sexual orientation, religion or disability, firmly believing that a diverse and inclusive team, underpinned by a great, flexible culture, is fundamental to our success.
Solent LEP Area – Southampton and Portsmouth area
£30,000 - £35,000 p.a. depending on skills and experience
Full time, fixed term contract until July 2023
September 24, 2021 5:00 pm