YTKO Group Chief Executive, Bev Hurley has been appointed as a Fellow of the Centre for Social Innovation, a new unit of the Judge Business School, University of Cambridge.
The Centre will act as a platform for research and engagement with social innovators, academia and policy in UK and across the world, and its primary focus will be to understand, promote, and engage with social innovators and create and support social ventures and projects.
Led by Professor Paul Tracey, Dr. Neil Stott and Dr. Helen Haugh, the Centre will be supported by 10 fellows as well as a range of other volunteers, students, research fellows and faculty members.
“I am thrilled and honoured to be part of this exciting new initiative for it is only through bringing together the many and disparate players in this arena that we can hope to deliver wide scale and sustained social impact,” claims Bev.
Bev brings a wealth of experience to her role as Fellow including particular expertise across enterprise creation and growth, sustainability and innovation, diversity and inclusion and capacity building consultancy. She offers a rich network of connections and has a proven track record of working with a variety of partners to deliver innovative solutions and strategies.
Over the last several years, Bev has devoted herself to projects that create social and economic impact. She spearheaded YTKO’s mission to create 6,000 new businesses by 2020 and generate £1 billion for the UK economy, with over 50 per cent delivered on a non-profit basis. As part of this pursuit, she has pioneered a range of core services, each underpinned by principles of social innovation, including the award-winning enterprise creation service Outset; the growth and investment readiness support programme, GetSet For Growth; and the largest UK community supporting female entrepreneurs, Enterprising Women.
“For me, social innovation means ensuring a clear focus on social principles coupled with strong commercial sustainability; the creation of multi-dimensional and cross-sector partnership; the development of new, integrated models, tools and services to stimulate new opportunities; and a commitment to being effective, inclusive, replicable and scaleable in your approach in order to ensure value and impact.
“I look forward to working with the Centre and the other Fellows to explore and develop new opportunities in this space.”
As well as the creation of new academic courses, the Centre for Social Innovation will seek to support social innovators through events, training programmes, online materials and any other activities that serve to bring academics and practitioners together.
Find out more about the Centre for Social Innovation and it’s aims.