With a degree from the Ecole Superieure du Commerce Exterieur, Paris, Virginie worked for Metal Box in South Africa before moving to The Generics Group in Cambridge (now Sagentia) and then to YTKO in 1996. Since 1998, she is YTKO Athens Director.

Virginie has headed Analog Devices’ European Account for YTKO for the past ten years and has a thorough understanding of international B2B communications and emarketing targeting technical audiences. Locally, she has developed communication and business development strategies for Theta Microelectronics (wireless RFIC design services), the 2009 ESSCIRC conference, the Hellenic Semiconductor Association, and Corallia, the Hellenic electronics cluster initiative.

As a Research Commercialisation consultant, she works with product development teams and researchers to validate the market potential for new products and services. She identifies applications for new technologies, develops value propositions, and engages with business and financial partners, channels to market, and new product early adopters. Most projects are at the crossroad of the electronics, pharmaceutical and healthcare industries as well as the public and the private sectors.

Recent Proof of Concept projects for Academic Researchers include the market validation of two biomarkers, a software to simulate visibility in a smoke laden environments, a healthcare device for promoting abdominal fat metabolism during exercise, a new CT Shield (ShiedAll™), a bioreactor and for an UKAS accredited Biomaterial and Medical Device testing company. In 2006, she provided the European business strategy for The Multidisciplinary Assessment of Technology Centre for Healthcare (MATCH), a multi-million euro collaboration between five UK universities. She has contributed to the DG Enterprise Europe INNOVA Injection consortium, evaluating innovation financing for the medical devices industry.

Virginie has worked with SOHO companies and start-ups – e.g. FireExit, Linguamatics, Novalia, Optysinx, Qonnectis – funded under the East of England Development Agency (EEDA) Proof of Concept/Market programme and developed market entry strategies for corporates including Digital Equipment, Dupont Dow Elastomers, IBM PSG, Nokia, Progress Software, Sun Microsystems, Xerox PARC, and Xaar.

Her considerable inquisitive mind and analytical skills has involved her in major consultancy projects in manufacturing, technology and R&D, and in directing YTKO teams to implement and evaluate business development and marketing strategies.